Fixed-scope services to fix a specific visibility problem — or get started before a full engagement
Clear deliverables, upfront prices, no long-term contract for one-time work. Each service targets one real problem in how your business shows up across Google Search, Google’s AI answers, and assistants like ChatGPT, Gemini, and Perplexity.
Secure checkout powered by Stripe. One-time services have no recurring billing. We don’t promise specific rankings, traffic, leads, or AI citations — we promise the work, done well.
One-time fixes vs. ongoing support
Most of these are one-time projects with a defined start and finish. A couple are ongoing. Here’s the difference so you buy the right thing.
One-time services
A specific piece of work — an audit, a page, a cleanup, an implementation — delivered once for a fixed price. You own the result. Buy exactly what you need, when you need it.
Ongoing add-ons
Recurring support that keeps something healthy over time, billed monthly and cancelable under the stated terms. Right now that’s the WordPress Care Plan. Ongoing visibility growth lives in a full engagement, not an add-on.
Three foundations that bundle the essentials
Combined scope, coordinated implementation, one price. Each is a foundation to get your visibility basics right — not a replacement for an ongoing growth engagement.
- Google Business Profile optimization (one profile)
- Citation & NAP cleanup (one location)
- Schema markup implementation (one site)
- Short handoff summary with next priorities
- Advanced AI Visibility Audit
- Schema markup implementation
- FAQ & Answer Hub
- Prioritized 90-day AI visibility roadmap
- Technical SEO Audit
- Google Business Profile optimization
- Citation & NAP cleanup
- Schema markup implementation
- One Service-Area or Location Page
- Consolidated priority roadmap
Bundles are foundations, not a full ongoing growth campaign. If you already work with us on a monthly engagement, ask before buying — some scope may already be covered.
Browse by what you’re trying to fix
Every service lists exactly what’s included, a fixed or honest “starting at” price, and an estimated turnaround. Audits tell you what to do; implementation services do the work — the difference is stated on every card.
Audits & Strategy
Technical SEO Audit
$299one-timeFind the technical issues quietly holding your site back in search and AI answers.
- Crawlability & indexation review
- Sitemap, robots, canonicals, redirects, broken links & status codes
- Titles, headings, metadata & duplicate-content signals
- Internal linking & basic architecture
- Mobile usability & Core Web Vitals observations
- Existing structured-data review
- Prioritized report: critical / important / recommended
Est. turnaround: 5–7 business days after access & intake.
Audit & prioritized action plan — implementation not included. For a typical site up to ~25 indexable pages. Ecommerce, JS-heavy, multi-location, or migration sites need a custom quote.
Technical SEO Audit + Strategy Call
$399one-timeThe full audit, plus a walkthrough so you know exactly what to do first.
- Everything in the Technical SEO Audit
- 45-minute recorded strategy call & walkthrough
- Implementation roadmap
Est. turnaround: 5–7 business days, then we schedule the call.
Audit & roadmap — implementation not included.
Website Conversion Audit
$199one-timeYou get visitors but too few inquiries. Find the friction between landing and contacting you.
- Messaging clarity & CTA placement
- Trust signals, forms & mobile experience
- Service-page structure & path to inquiry
- Prioritized conversion-improvement brief
Est. turnaround: 5–7 business days after intake.
Review & brief — implementation not included.
Competitor Search & AI Visibility Analysis
$199one-timeSee how you stack up against the competitors winning your searches — and AI answers.
- Compare you vs. up to 3 competitors
- Organic presentation, local signals & content coverage
- Entity clarity & representative AI-answer visibility
- Directional gap summary with next moves
Est. turnaround: 5–7 business days after intake.
AI outputs vary by user, place & time — this is a directional snapshot, not permanent measurement.
Advanced AI Visibility Audit
$249one-timeA deeper, paid look at how assistants and AI search describe your business — and why.
- Representative prompt testing across relevant AI/search where available
- Competitor comparison
- Entity & citation consistency review
- Content-answerability & technical review
- Evidence/source opportunities
- Prioritized action plan
Est. turnaround: 7–10 business days after intake.
Deeper than our free AI visibility check. AI answers are dynamic and personalized — results are a documented snapshot, not a guarantee.
Local & AI Visibility
Google Business Profile Optimization
$299one-timeTurn a thin or incomplete profile into a complete, accurate one that helps you show up locally.
- Category, services, description & attributes review
- Business information & website/UTM link
- Image recommendations & Q&A/review guidance
- Profile completeness review
Est. turnaround: 3–5 business days after access.
One eligible, already-created profile. Verification, reinstatement, guideline violations, suspension appeals & ongoing posting excluded unless separately quoted.
Citation & NAP Cleanup
$349one-timeInconsistent name/address/phone across the web confuses customers and AI. Fix it at the source.
- Citation audit & inconsistency identification
- Duplicate / problem-listing documentation
- Corrections & submissions across up to 30 priority sources
Est. turnaround: initial work 7–10 business days; directories update on their own timelines.
One location. Directories and data providers control acceptance and timing, so we can’t guarantee every change or removal.
Schema Markup Implementation
$249one-timeHelp search and AI understand what your pages mean with accurate structured data.
- Entity & markup review
- Appropriate JSON-LD implementation
- Validation & documentation
Est. turnaround: 5–7 business days after access.
One small-business site and an agreed set of templates/pages. We use only schema supported by your visible content — and don’t promise rich results.
Review Strategy Package
$149one-timeA simple, policy-compliant system for earning more genuine reviews — and handling them well.
- Compliant review-request process & timing
- Request & response templates
- Escalation rules & a simple internal workflow
Est. turnaround: 3–5 business days after intake.
No review gating, incentives for positive reviews, or anything against platform policies.
Content & Pages
SEO/AEO Article
$299per articleA genuinely useful, answer-first article that earns its place in search and AI answers.
- Topic & intent research
- ~1,000–1,500 words when the subject warrants it
- Answer-first structure, clear headings & original editing
- Internal-link recommendations & trustworthy citations where needed
- Metadata & appropriate article structured data
Est. turnaround: 5–7 business days per article after brief approval.
No padding to hit a word count. Publishing included only when site access & intake provide for it; otherwise delivered publication-ready.
Service-Area or Location Page
$349per pageA real, useful page for a market you serve — built to convert, not a thin city-swap.
- Local & intent research
- Original copy with conversion structure
- Title/meta recommendations & internal links
- Helpful FAQs & appropriate structured data where relevant
Est. turnaround: 5–7 business days per page after brief approval.
No doorway pages, city-name swaps, or claims of an office you don’t have.
FAQ & Answer Hub
$699one-timeA structured hub of the real questions your customers ask — the exact material AI answers pull from.
- Research & information architecture
- ~15–20 meaningful questions with concise, direct answers
- Internal links & page implementation when access is available
- Markup only when it matches visible content
Est. turnaround: 10–14 business days after intake.
FAQ markup doesn’t guarantee a Google FAQ rich result — we won’t claim otherwise.
Conversion Landing Page
$899one-timeOne focused page built to turn a specific audience into inquiries.
- Strategy, copy & responsive design in your existing brand
- One primary conversion form
- Trust/objection sections & metadata
- Thank-you flow, basic analytics event setup & QA
Est. turnaround: 2–3 weeks after content & access.
One page and reasonable revisions. Excludes full rebuilds, custom app development, extensive photography, paid-media management & complex integrations.
Technical Implementation
Core Web Vitals & Performance Optimization
From $749one-timeA faster, more stable site — scoped to your actual stack, because performance work always is.
- Review of hosting, theme, plugins & third-party scripts
- Targeted performance & layout-stability improvements
- Before/after measurements & a plain-English summary
Est. turnaround: quoted with scope.
Priced by consultation because plugin conflicts, hosting & theme architecture change scope. Outcomes depend on your stack — no exact PageSpeed score is guaranteed.
Analytics & Conversion Tracking Setup
$299one-timeActually know where inquiries come from, with clean analytics and real conversion events.
- GA4 & Search Console review/setup as applicable
- Key form/click conversion events
- UTM conventions & basic verification
- Short handoff note
Est. turnaround: 3–5 business days after access.
One website. Consent management, server-side tagging, ecommerce, call-tracking subscriptions & complex cross-domain tracking need a custom quote.
Ongoing Support
WordPress Care Plan
$149per monthKeep your site updated, backed up, and monitored — without thinking about it.
- Core, plugin & theme updates
- Backup verification & security/uptime monitoring
- Up to 30 minutes of minor content edits monthly
- Defined response expectations
Ongoing subscription — cancel anytime under the stated terms.
Unused edit time doesn’t roll over. Hosting, premium licenses, redesigns, malware recovery, custom development & SEO campaign work excluded unless added.
From checkout to delivered, in four steps
Buy or request a quote
Fixed-scope services check out securely via Stripe. Variable work starts with a short scoping request.
Quick intake
After payment you land on a short, service-specific intake form so we get exactly what we need — no giant questionnaire.
We do the work
We complete the service within the estimated turnaround and keep you posted if anything needs your input.
Delivery & next steps
You get the deliverable, a clear summary, and honest recommendations for what’s worth doing next.
What’s included, what isn’t, and when you need a quote
What these services are
Focused, fixed-scope work with clear deliverables and estimated turnarounds. Audits give you a prioritized plan; implementation services do the work. Each card states exactly which it is.
What they’re not
They’re not a full ongoing growth campaign, and they don’t promise specific rankings, traffic, leads, AI citations, or rich results. Third parties (directories, Google, AI platforms) control their own systems, so some outcomes are outside anyone’s guarantee.
When you need a custom quote
Larger, ecommerce, JavaScript-heavy, multi-location, or migration sites; performance work; and anything with uncertain technical scope. Request a quote and we’ll scope it honestly before any payment.
Turnarounds & access
Estimated turnarounds start once payment, intake, and any required access are complete. Delays in access or information move the timeline — we’ll always tell you what we’re waiting on.
A specialist, not a general marketing shop
Total Web Advantage focuses on making local and service-based businesses — especially Minnesota home care agencies — more visible, understandable, and trustworthy across Google Search, Google’s AI features, and assistants like ChatGPT, Gemini, and Perplexity. These add-ons are focused ways to fix a specific problem or get started before a full engagement.
Questions buyers ask us
What’s the difference between an audit and implementation?
An audit reviews your site or profile and gives you a prioritized plan — it tells you what to fix. Implementation services actually do the work. Every service card says which it is, so you’re never surprised.
Do you guarantee rankings, traffic, or that AI will recommend me?
No, and we’d be wary of anyone who does. Search engines and AI platforms control their own systems, and AI answers change by person, place, and time. We guarantee the work and its quality, not a specific outcome from a third party.
Is this a subscription?
Only the WordPress Care Plan ($149/month) is recurring. Everything else is a one-time purchase with no ongoing billing. Each price shows “one-time” or “per month” right beside it.
How does payment work, and is it secure?
Fixed-scope services check out through Stripe’s secure hosted checkout. We never see or store your card details. After payment you’re taken to a short intake form for that specific service.
What if my project is bigger or more complex than a fixed price?
Then a fixed price would be dishonest. Use “Request a Custom Quote” and we’ll scope it properly before you pay anything. Larger, ecommerce, multi-location, and migration projects always start this way.
How fast will my service be done?
Each card lists an estimated turnaround. Estimates start once payment, intake, and any needed access are complete — and we’ll tell you if we’re waiting on something from you.
Can I add one of these to an existing engagement?
Yes — but if you’re already on a monthly engagement with us, check first. Some of this scope may already be covered, and we’d rather not sell you something twice.
Not sure which service fits?
Tell us the problem you’re trying to solve and we’ll point you to the right fixed-scope service — or scope a custom quote. No pressure, no long-term contract for one-time work.